WRITING PROJECT PROPOSAL

 

A project proposal is a document that seeks to address key questions surrounding a major project. A project proposal concisely describes what your project hopes to accomplish, why those objectives are important, and how you intend to achieve them. In more general terms, it makes a case for what you plan to do. Proposal Elements include:

1. Executive Summary: 

a brief review summarizing the project. It describes what the project is all about, states its significance, purpose, reasons and stakeholders, and explains why it is worth taking time to consider the project.

2. Problem Statement and Solution Justification (Background Study): 

identifies and specifies the current situation along with its challenges, gives rationale to address these challenges, and explains how the project will impact the situation. In this section you need to represent possible solutions, explain selection criteria and compare these solutions to justify why you have selected yours one among others.

3. Project Objectives: 

Here we describe results that should be reached by the project. They should be simple, measurable, accurate, realistic and time-related (SMART). Each of the objectives should be identified through its impact and contribution into finishing the project, and mapped out on timeline.

4. Description of Product and Audience: 

Here we tell what type of return can be expected from the effort, what will happen as soon as all the project goals are achieved, we describe the overall project outcome and its impact in a short-term and a long-term prospect, assess product’s value for the direct customers, secondary beneficiaries and all other types of concerned audience.

5. Project Implementation and Management Plan: 

This practice-focused part of plan describes project activities and timeline leading towards accomplishment of the all predefined objectives, along with expounding how the necessary working processes will be organized and carried out, as well as how the ultimate project’s results, its further existence, and its heritage will be maintained, sustained and used.

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